FALLSTREAK GROUP

Los Angeles-based Fallstreak Group is a team of diverse and experienced security consultants with substantive experience working across the globe. Their fields of expertise span from e.g. emerging markets to cyber risk assessment. Their new website and logo design needed to strike a balance between corporate trustworthiness and their nimble and non-corporate way of operating.

 

The majority of the firm’s work is highly confidential which naturally lead to a streamlined website design with focus on core information that communicates trust and Fallstreak’s global reach.

 

Identity Design Logo Design Hangtag

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When space is restricted the Fallstreak
icon is used instead of the full logo

Wordmark logo design

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Roboto Typography

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Roboto’s clean lines make it a natural
choice for body copy and add a
contemporary element to the identity.

Letterhead design

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Responsive website design

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Using the Umbraco CMS, the website
design is based on a set of custom
modules which can easily re-arranged
like building blocks.

Homepage website design

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Homepage design using the
site’s different modules.

I did:

Concept, Production

 

Collaborators:

Web Development: Anders Nysom

 

 

Project Fonts

Project Fonts:

Playfair + Roboto

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Playfair font typography

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Google’s Playfair gives the Fallstreak
identity a classic touch.