Canem Truck design car wrap

Truck design

Logo development


I had the pleasure to work with WOW Branding on the concept development for Canem’s new brand. Canem has been at the forefront of innovative electrical contracting in Canada for over 50 years. Its new brand gave a nod to the past while embracing the future of Building Performance.


WOW’s thorough brand strategy work was invaluable for developing a successful design concept that visualized the company’s ability to connect services, people and products in order to create something larger.

Canem logo concept

Initial logo concept. See the final version

Will Johnston, Designer

“Christina makes clean, clever design seem easy… even though that’s rarely the case! Just a pleasure to collaborate with from both a creative and personal perspective.”

Will Johnson, Creative Director
WOW Branding

Canem business card design

Executive business card design

Page Layout

Conceptual page layouts

Identity development

Canem Business Card Design

Business card design

Logo development

Website Desgn Mock up

Homepage design

I did:

Initial design concept for all applications as shown on this page


WOW Branding
Brand Strategy: Andrea Shillington,
Dann Ilicic
Concept refinement & application:
Will Johnson



Project Fonts

Project Fonts:

Custom + Klavika